Customer data stories
Twilio launches new data features like Granular Observability and expanded APIs to help enterprises boost trusted customer engagement globally.
Vinarchy Wines, MixIn, Criteo and Amperity launch Australia's first retail media network linking in-store sales to digital ads for precise campaign measurement.
Adobe updates Real-Time CDP with new features for real-time campaign insights, Amazon integration, and easier collaboration, boosting privacy and ROAS.
Teradata launches Autonomous Customer Intelligence, an AI-driven package to transform customer data into real-time actions, boosting CX at enterprise scale.
Teradata launches Autonomous Customer Intelligence, an AI-driven software turning raw data into real-time customer actions to enhance experience and loyalty.
Seattle Seahawks partner with Amperity to unify fan data, enabling personalised engagement and improved experiences for supporters at Lumen Field and beyond.
Granicus appoints Karthik Anbalagan as General Manager of Emerging Technologies to lead AI innovation for government public sector engagement and services.
Granicus has named Karthik Anbalagan to lead its AI innovations, enhancing public sector digital services and citizen engagement across Australia and New Zealand.
Kmart breached Australian privacy laws by using facial recognition in 28 stores without proper consent, collecting biometric data to tackle refund fraud.
Zoho launches free agentic AI features across its core business apps to ease AI adoption by automating tasks without added costs for users.
80% of UK shoppers now use AI for online shopping, with most expecting AI assistants to be mainstream by 2026, revolutionising retail experiences.
Gen Z UK shoppers are prioritising viral trends and influencer promotion over traditional brand loyalty, reshaping consumer trust according to SAP Emarsys.
Most Australian retailers struggle to unify customer data, hindering AI adoption and personalised experiences in the growing digital marketing landscape.
Cyber insurance among Australian small businesses has surged 50% amid rising cybercrime threats, with incidents costing an average of AUD $49,600 each.
Stampede has partnered with Square to launch PayOS, a unified hospitality platform integrating sales, payments, and guest data to boost customer engagement and revenue.
A new study reveals 82% of Australian firms are boosting data privacy investment as AI adoption rises, outpacing global and US averages amid regulatory pressure.
AI can help slash contact centre staff turnover in 2026 by boosting agent engagement, cutting routine tasks, and enhancing job satisfaction with smart tools.
The UK Data Act 2025 offers retailers clearer rules on data use, potentially boosting revenues by GBP £10 billion as marketing strategies evolve.
Australia's travel industry eyes conversion APIs to boost ad targeting and campaign returns amid rising demand and privacy-driven tracking changes.
Kering has revealed a data breach exposing details and spending info of 7.4 million customers of Gucci, Balenciaga, and Alexander McQueen.