Story image

Dicker Data takes on components market with Intel deal

10 Jul 2015

Dicker Data has signed as an authorised Intel distributor in Australia.

The deal sees Dicker Data distributing Intel SSD, NUC, 2-in-1, compute stick and server related products, effective immediately.

David Dicker, Dicker Data chairman and chief executive, says the distributor has been working closely with Intel for many years in varying capacities ‘so when this opportunity presented itself, we grabbed it with both hands’.

“The components markets is a natural extension of our traditionally strong finished goods business and we see a strong opportunity to partner with both new and existing resellers,” Dicker says.

VR Rajkumar, Intel Australia and New Zealand channel sales director, says Intel has seen growth in the sales of innovative form factors such as the Intel NUC and 2-in-1s in the last 12 months and believes Dicker Data is well placed to offer further support to the channel through their product knowledge and diverse industry reach.

Dicker Data’s broad reach of resellers specialising in both the SMB and mid-market sectors was also appealing, Rajkumar says.

Last month, Ben Johnson, Dicker Data general manager of marketing and strategy, told ChannelLife the distributor was looking to expand its vendor portfolio and was in discussions with several vendors.

Dropbox invests in hosting data inside Australia
Global collaboration platform Dropbox has announced it will now host Australian customer files onshore to support its growing base in the country.
Opinion: Meeting the edge computing challenge
Scale Computing's Alan Conboy discusses the importance of edge computing and the imminent challenges that lie ahead.
Alibaba Cloud discusses past and unveils ‘strategic upgrade’
Alibaba Group's Jeff Zhang spoke about the company’s aim to develop into a more technologically inclusive platform.
Protecting data centres from fire – your options
Chubb's Pierre Thorne discusses the countless potential implications of a data centre outage, and how to avoid them.
Opinion: How SD-WAN changes the game for 5G networks
5G/SD-WAN mobile edge computing and network slicing will enable and drive innovative NFV services, according to Kelly Ahuja, CEO, Versa Networks
TYAN unveils new inference-optimised GPU platforms with NVIDIA T4 accelerators
“TYAN servers with NVIDIA T4 GPUs are designed to excel at all accelerated workloads, including machine learning, deep learning, and virtual desktops.”
AMD delivers data center grunt for Google's new game streaming platform
'By combining our gaming DNA and data center technology leadership with a long-standing commitment to open platforms, AMD provides unique technologies and expertise to enable world-class cloud gaming experiences."
Inspur announces AI edge computing server with NVIDIA GPUs
“The dynamic nature and rapid expansion of AI workloads require an adaptive and optimised set of hardware, software and services for developers to utilise as they build their own solutions."