Tour de France Stories

Global Stories

Tour de France stories

Geotab: Now's the time to get a grip on fuel consumption

Fleet operators could save millions by using telematics to curb idling, harsh driving and waste as fuel prices keep climbing.

By Donovan Jackson • 5 min read • Thu, 23rd Apr 2026

eSports

Hands-on Review: Zwift Ride

The Zwift Ride smart bike offers an immersive cycling experience with virtual racing and training for NZD $2,700 plus a $40 monthly subscription.

By Tom Richmond • 10 min read • Fri, 14th Nov 2025

Data Analytics

Six Nations Rugby partners with Capgemini to boost digital fan experience

Six Nations Rugby partners with Capgemini to enhance fan experience using AI and digital tech across tournaments through to 2029.

By Jed Nykolle Harme • 4 min read • Wed, 1st Oct 2025

Social Media

Tour de France Femmes drives global growth in women's cycling

The Tour de France Femmes has sparked global growth in women's cycling, boosting audiences, participation, and professional opportunities since 2022, says Zwift.

By Kaleah Salmon • 3 min read • Fri, 25th Jul 2025

Surveillance

AI transforms sports engagement as fans seek personalisation

AI reshapes sports fandom, with 54% preferring AI tools for info and 67% seeking a single platform for personalised, interactive experiences.

By Melvin Hipolito • 4 min read • Tue, 1st Jul 2025

Partner Programmes

TEG invests in sport with Left Field Live and Rugby Live

TEG, live entertainment, sport, ticketing and data provider, announces the acquisition of two international sports businesses, Left Field Live and Rugby Live.

By Kaleah Salmon • 3 min read • Mon, 29th May 2023

Hyperscale

Exclusive: How NTT Ltd is innovating with Private 5G, networks and cloud

NTT Ltd. is a leading IT infrastructure and services company that serves 65% of the Fortune Global 500 and more than 75% of the Fortune Global 100.

By Tom Raynel • 6 min read • Mon, 13th Feb 2023

eCommerce

Using marketplace technology to build an online community around your brand

Online marketplaces now account for half of all eCommerce sales globally, offering businesses a 30-50% increase in turnover in the first year.

By Bradley Austin • 3 min read • Mon, 7th Mar 2022

Artificial Intelligence

AI changing the game for sports fans

New NTT research shows over half of people aged 18-34 believe AI creates better engagement, but only a quarter know how it's applied in sports.

By Ben Moore • 4 min read • Thu, 18th Jul 2019

Dimension Data

NTT fuses 28 tech companies into new provider

The merger will include some of NTT's biggest businesses, including NTT Communications, NTT Security, and Dimension Data.

By Sara Barker • 3 min read • Tue, 2nd Jul 2019

Stories from Other Regions

Tour de France stories

Tour de France

Zwift extends Tour de France Femmes deal to 2029, boosts women's cycling

Zwift will remain presenting partner of the Tour de France Femmes until 2029, boosting the profile of women's cycling and expanding its audience reach.

By Melania Watson • 3 min read • Fri, 21st Nov 2025