Social Media stories
Google launches new AI tools to boost ad targeting and creative output for brands and marketers across Southeast Asia's diverse digital landscape.
Despite slower uptake in Western markets, 77% of B2C marketing execs invest in social commerce amid rising global growth and creator-driven shopping trends.
Brightcove launches AI-driven updates, enhancing video streaming with features like automated captioning, multilingual dubbing and smarter content analysis.
Adobe partners with the Premier League to introduce AI-powered creative tools and personalised content for 1.8 billion fans ahead of the 2025 Fantasy season.
Google's Veo 3 transforms simple prompts into stunning videos with sound and dialogue; effective results hinge on well-crafted instructions.
CommBank unveils its Doubt Never Did campaign, inspiring Australians to overcome doubt and pursue personal dreams with confidence and support.
Ecommerce marketing is set to evolve in 2025 with five key trends, including AI personalisation, mobile commerce, social media sales, data-driven automation, and SEO advances.
Million Billion Media teams up with Xentrik to launch an AI-driven campaign enhancing PR and marketing for OnlyFans content creators and influencers.
Many marketers waste up to 20% of their budgets on outdated AI tools, struggling to keep pace with fast-moving social media trends and real-time data needs.
LG has launched Radio Optimism, an AI-powered music platform designed to foster deeper digital bonds amid growing social disconnection worldwide.
Australian shoppers use an average of 4.8 touchpoints for product discovery, blending online search, social media, and influencer input amid easing cost pressures.
The upcoming site will introduce Canadian-developed, slow-growth social media to the world upon its launch later this year.
New Zealand's government forms 'Anti-Scam Alliance' with banks, police and tech firms to tackle online scams through real-time data sharing.
UK shoppers grow more confident as 28% now view the economy favourably, boosting store ads and loyalty schemes amid shifting retail habits.
Bitdefender and the Creators Guild of America have joined forces to shield digital creators from rising cyber threats, including deepfake-driven attacks.
ChatEurope, an AI chatbot backed by 15 European media outlets, offers real-time, journalist-verified news in seven languages to combat online disinformation.
A survey finds young Britons spend nearly five hours daily on smartphones, with many seeking to reduce screen time to improve wellbeing.
Australian brands risk being crushed by global eCommerce giants as local e-tailers lag in digital maturity amid booming online sales in 2024.
Trump previously stalled trade talks with Canada in protest over its new 3% Digital Services Tax on major tech firms, escalating bilateral tensions.
In digital infrastructure and enterprise tech, bold PR strategies that simplify complexity and build trust are key to standing out and driving business impact.