Branding Stories

Asian Stories

Branding stories

Rethinking fleet ownership in a changing business landscape

Rising eCommerce demand and higher vehicle costs are pushing Singapore SMEs to rethink whether owning fleets still makes business sense.

By Alex Lin • 5 min read • Last week

Global Stories

Branding stories

Software-as-a-Service

Sembly 3.0 aims to automate business document creation

Business teams could cut weeks from report and presentation work as the platform turns internal data into client-ready documents.

By Joseph Gabriel Lagonsin • 4 min read • Today

Small Business

Peacock Bros rebrands Organic Bay Distillery packaging

The redesign is already helping the Bonbeach distiller draw more attention in shops and at trade shows, lifting its perceived value.

By Sean Mitchell • 3 min read • Last week

Generative AI

Adobe expands Photoshop with beta AI assisted editor

Photoshop users will be able to edit images more precisely as Adobe adds prompt-based tools that preserve layers, masks and brand assets.

By Sean Mitchell • 4 min read • Last month

Supply Chain

Silver Birches widens packaging offer beyond labels

Online brands and retailers are driving demand for joined-up packaging as Silver Birches adds more print formats to its offer.

By Sofiah Nichole Salivio • 4 min read • Last month

Artificial Intelligence

Ecommpay shortlisted in three Fin.Tech Marketing awards

Recognition for Ecommpay's rebrand and AI-led marketing comes as the payments firm is named a finalist in three award categories.

By Sofiah Nichole Salivio • 3 min read • Last month

Software-as-a-Service

Exclaimer launches MSP Connect for managed service providers

Billing and administration will be simpler for MSPs managing email signatures across Microsoft 365 and Google Workspace, with rollout under an hour.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Customer Experience

For sensitive health categories, eCommerce can remove more than just the checkout queue

Discreet packaging, clearer product information and easier repeat ordering are helping buyers of continence products avoid embarrassment and confusion.

By Liz Anieto • 4 min read • Last month

Software-as-a-Service

Monotype & Kittl expand font integration for enterprises

Enterprise teams can now use approved typefaces inside Kittl, reducing font-licensing risks and helping keep branded content consistent.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Software-as-a-Service

Adobe launches ChatGPT plugin to link its creative tools

ChatGPT users can now tap more than 70 Adobe tools in one workflow, reducing the need to juggle separate creative app connectors.

By Sean Mitchell • 4 min read • Last month

Social Media

WARC says brands need social & emotional strategies

Brands risk wasting social spend unless they balance participation-driven content with broader emotional campaigns that build memory and growth.

By Sean Mitchell • 4 min read • Last month

Software-as-a-Service

name.com signs AI platform deals to embed domain access

Users of AI build tools will be able to register domains without leaving the platform as Name.com expands its integration push.

By Sean Mitchell • 4 min read • Last month

Fintech

Equals signs long-term CNN International media deal

The campaign is meant to lift Equals' profile among finance executives as it reports double-digit growth and GBP £58 billion in transaction volume.

By Sofiah Nichole Salivio • 4 min read • Thu, 30th Jul 2026

Stories from Other Regions

Branding stories

Software-as-a-Service

Carsales launches Nexgate software for dealer teams

Dealer groups could save time as the platform unites stock, pricing and buyer data, helping staff act faster on sales opportunities.

By Sean Mitchell • 4 min read • Today

Partner Programmes

Consistent Infosystems wins top brand honour in India

The award highlights Consistent Infosystems' growing reach in India, where it now sells more than 693 products through 25 branches and 93 service centres.

By Sofiah Nichole Salivio • 3 min read • Last week