Alibaba Cloud makes intentions clear with new EMEA partner program

Alibaba Cloud has expanded its reach in Europe, Middle East, and Africa (EMEA) with the launch of a new partner program.

The company asserts the EMEA Ecosystem Partner Program's intention is to strengthen the ties between its customers and partners in the region.

Four key areas have been identified for the partner program to target – the development of digital transformation in targeted vertical industries, supporting talent development, advancing technology innovation, and enhancing marketplaces.

"Our goal in EMEA is to bring powerful and elastic cloud services to our customers and create a well-connected, comprehensive ecosystem with our partners to accelerate cloud technology development in the regional cloud industry," says Alibaba Cloud EMEA general manager Yeming Wang.

"As a global cloud industry leader, Alibaba Cloud brings to EMEA cutting-edge cloud technologies and experience and expertise to drive innovations across various verticals. We aim to empower our customers as they undergo their own digital transformation which will greatly improve their business efficiency and ability to provide a positive experience for their customers," Wang said.

The program has already collected a number of partners with Intel, Accenture, Hashicorp, Altran, Micropole, and Linkbynet among the initial participants.

The new program was announced the Ecosystem Summit EMEA 2018 hosted by Alibaba Cloud at Station F in Paris, where almost 400 representatives from private, enterprises, public institutions, technology developers, channel partners, and startups congregated.

Alibaba asserts it is committed to incubating a wider technology ecosystem and supporting startups with its cloud computing services.

"We are committed to foster innovation and nurture local talent, which is why we are excited to have held our Summit today at Station F, a campus which gathers a whole start-up ecosystem under one roof here in Paris," says Wang.

"We hope that the Summit has inspired companies of all sizes and demonstrated Alibaba Cloud's belief in working together for the future of the industry.

In other news, Alibaba Group and Bolloré Group also announced a global partnership where Alibaba Cloud will work jointly with Bolloré to provide a host of solutions that encompasses cloud computing capabilities, big data, artificial intelligence, content delivery network and security solutions.