Soprano Design Stories

Global Stories

Soprano Design stories

IWD 2022: Soprano director on attracting women to STEM

The IT industry needs to prioritize workplace diversity and flexibility to attract more women, says Soprano director Asha Potla.

By Asha Potla • 4 min read • Tue, 8th Mar 2022

Edge Computing

2022 will not be the year for IoT communications - report

There's a long way to go in achieving smarter, integrated communications that elevate meaningful brand experience for customers.

By Shannon Williams • 6 min read • Thu, 16th Dec 2021

Health Technologies

Why mobile messaging can improve the COVID-19 vaccine rollout

Australia and New Zealand plan to use mobile messaging to drive their COVID-19 vaccination campaigns and build citizen trust in the process.

By Mohamed Odah • 4 min read • Tue, 23rd Mar 2021

Platform-as-a-Service

Soprano Design acquires competitor Silverstreet to grow CPaaS footprint

Soprano Design has acquired Silverstreet, solidifying its position as a top global communications platform as a service (CPaaS) provider.

By Staff Writer • 2 min read • Fri, 18th Dec 2020

Retail technologies

Retailers need to embrace marketing technology for the weirdest Black Friday ever

COVID-19 has changed the retail landscape, forcing stores to adapt. As the holiday season approaches, retailers must invest in digital marketing to stand out.

By Matt Thompson • 4 min read • Thu, 3rd Sep 2020

Unified Communications

Soprano Design sees high demand for enterprise messaging apps

Soprano Design sees a 15% rise in demand for its enterprise messaging service as organisations adapt to remote working needs during the COVID-19 pandemic.

By Staff Writer • 3 min read • Thu, 7th May 2020

Supply Chain

Soprano Design updates enterprise messaging platform

Soprano Design has revamped its Soprano Connect platform, introducing RCS support, enabling businesses and governments to improve mobile interactions.

By Staff Writer • 2 min read • Mon, 20th Apr 2020

Marketing

How to keep your customers engaged when introducing an integrated app strategy

Businesses must adopt integrated app strategies to directly and authentically engage customers through mobile, warns Soprano Design's Matt Thompson.

By Staff Writer • 5 min read • Wed, 18th Mar 2020

Unified Communications

2020 Prediction: The rise of meaningful communication

Influential technologies in 2020 include the evolution of bots, real-time engagement, cybersecurity, AI sales, trust, and 5G.

By Matt Thompson • 8 min read • Fri, 13th Dec 2019

Endpoint Protection

How SMS became the trusted mode of customer communications

About 90 percent of text messages are read within three minutes of receipt and we're seven times more likely to respond to a text than an email.

By Richard Favero • 4 min read • Thu, 31st Oct 2019

Short Message Service

Soprano Design to launch new digital and social channels

Soprano Design to launch new digital channels, blending enterprise and social messaging. Soprano Connect to be available globally, boosting interaction.

By Sara Barker • 3 min read • Wed, 9th Oct 2019

Digital Transformation

Mobile technology key to improving patient-provider relationships – Soprano

Hospitals investing in mobile technologies are experiencing better patient engagement, improved productivity and administrative efficiencies.

By Dr Richard Favero • 6 min read • Mon, 23rd Sep 2019

Unified Communications

Soprano announces a partnership with Smart Communications

Soprano Design partners with Smart Communications to introduce its enterprise messaging suite to the Philippine market, branded as Smart Messaging Suite.

By Staff Writer • 3 min read • Thu, 14th Mar 2019