ROI stories - Page 2

LoRa Alliance annual report reveals a significant increase in global LoRaWAN deployments across varied markets, showcasing vast ROI and fulfilling Industry 5.0 requirements.

Amidst a creativity crunch in APAC, brands are capitalising on data-driven insights to produce personalised video ads, aiming to stay ahead in a rapidly evolving digital landscape.

Acumen focuses on developing AI and data solutions to aid consumer brands in aggressive promotional strategies amidst the cost-of-living crisis.

New Relic introduces Pathpoint, an innovative tool for business observability, merging IT data with commercial results for improved customer experiences.

Australian company, Komo Technologies, welcomes accomplished marketing specialist Simon Rollenbeck as its new Head of Marketing to bolster growth strategy and customer engagement.

Swimlane has bolstered its Turbine security automation platform with the introduction of Canvas and Hero AI, aiming to enhance integration and reduce resource usage for security teams.

Integral Ad Science boosts its APAC presence with strategic expansion into Hong Kong, Taiwan, Thailand and Vietnam, backed by notable leadership appointments.

Amidst operating turbulence, CFOs in Australia and New Zealand are embracing agility, digital transformation, and supply chain resilience to effectively navigate and leverage business hurdles for growth opportunities.

Calabrio acquires AI and virtual agent performance solutions firm, Wysdom, aimed at optimising their customer service with enhanced AI and machine learning.

Despite 83% of cybersec decision-makers in Australia and New Zealand seeing Zero Trust Network Access as future security, 17% have yet to start a programme, Forrester Consulting study reveals.

Ecommerce and fintech firms tap into the potential of AI-enabled data centres, harnessing GPU-powered servers to enhance data processing, bolster fraud detection, and streamline payment systems.

PromoVeritas's study debunks conventional wisdom on prize promotions, demonstrating that multiple smaller rewards drive more engagement than grand prizes, and cash prizes have fallen out of favour.

Customer engagement platform, Emplifi, has been recognised as a noteworthy vendor in Forrester's Q4 2023 Social Suite Landscape, reflecting the rising importance of social suite solutions.

Lenovo has bolstered its hybrid cloud platform for advancing AI applications via ThinkAgile solutions and ThinkSystem servers.

Study by Forrester Consulting shows Clari's sales engagement solution, Groove, offers remarkable 238% ROI in under six months.

Pattern clinches the Online Sales Breakthrough Award at the Google ANZ Partner Summit for 55% online revenue growth.

Unravel Data teams up with Databricks to offer AI-enhanced data observability solutions, optimising ROI and data pipelines.

Survey by Tech Research Asia reveals 98% of CIOs/CTOs in Australia and New Zealand struggle with digital transformation implementation due to lack of strategic clarity.

WalkMe's Digital Adoption Platform now features on AWS Marketplace, expanding its market reach and simplifying purchase processes.

Blackpearl Group announces Tori Colebourne, ex-Head of Growth at Spark Business Group, as their new Chief Marketing Officer.

Report forecasts global digital ad fraud detection software market to reach a soaring USD $190 billion by 2030.

SaaS solutions leader Syncron has struck a strategic partnership with SnapLogic, with the aim of boosting customer service and improving ROI.

Hootsuite's 2024 Social Trends Report reveals a major gap in brand-customer connections due to outdated social engagement strategies.

Ground Control Data introduces Mevo, a novel AI planning tool set to revolutionise the media buying process in Australia and New Zealand.