Market research news stories
Global mobile calling traffic declines for the first time in ever
New research finds international call traffic declined by 7% in 2020 and that the downhill trend continues from 2015 after only a slight increase in 2020 at the start of the pandemic.
ABI Research finds plenty of robust market opportunities still exist for SD-WAN, despite SASE
Although the emergence of SASE has contributed to some players labelling SD-WAN as outdated, ABI Research believes there's still a considerable market opportunity for innovative suppliers.
Forrester has released a series of predictions for 2022
Forrester has published a series of reports that predict what tech executives need to look out for in 2022.
Business Intelligence / BI
Gfk's new AI platform combines market, consumer and brand analytics in a single source
GfK has launched gfknewron, an integrated, AI-powered software platform allowing companies to access market, consumer and brand data from a single source.
Rushed cloud migration leaves Kiwi businesses open to cyber attacks
One in ten businesses are vulnerable after COVID-19 accelerated cloud migration, according to new research from Kordia’s specialist cloud consultancy, EMRGE.
Claroty launches research arm dedicated to revealing critical vulnerabilities
Team82, formerly known as The Claroty Research Team, is a group known for its rapid development of industrial threat signatures, proprietary protocol analysis, and discovery of ICS vulnerabilities.
Asian cloud providers maintain strong reputation in the region
"With digitalisation so strong a trend, especially on the back of the pandemic, we believe there will be many new opportunities to build on the strong perception of the region’s cloud capabilities.”
Frost & Sullivan: “Massive growth” ahead for 5G enterprise market
To support future applications, enterprises should explore 5G capabilities to serve their wireless connectivity requirements, the company says.
IDTechEx: AR/VR/MR market to reach US$30 billion by 2030
This market will impact many different industries and future innovations will continue its growth in the wearables market.
IDC: Used smartphone market poised for growth
Worldwide market for used smartphones to reach 351.6 million units with a market value of $65 billion in 2024.
Huge opportunity in 3D printing materials market
An IDTechEx report forecasts that the global market for 3D printing materials will be worth $18.4 billion in 2030.
Privileged Access Management / PAM
Ping Identity ranks first in all Gartner report’s PAM use cases
The company was the highest-scoring vendor across the three major access management use cases identified by Gartner: Internal, External and Multiconstituency.
AustCyber research shows huge potential of cybersecurity market
For the first time, the gross value added (GVA) of Australia’s cybersecurity sector can be estimated, at $2.3 billion.
IDC: Smartphone market ready to rebound thanks to 5G
Smartphone shipments will return to growth in the holiday quarter and beyond driven by strong push behind 5G, according to IDC.
Frost & Sullivan: Firewalls to drive network security market
Enterprises’ heightened threats from criminal entities and state-sponsored actors are strongly encouraging them to adopt network security solutions.
Businesses left to make decisions based on old, inaccurate data, study finds
"It is more critical than ever that organisations have access to actionable, contextualised, near real-time threat data to power the network and application security tools they use to detect and block malicious actors."
Gartner names ThreatQuotient a representative vendor for SOAR
The company is listed in Gartner’s 2020 Market Guide for Security Orchestration, Automation and Response Solutions.
Robotic Process Automation / RPA
Gartner: RPA market to grow double digits over next year
In 2021, RPA revenue is expected to increase 20.8% in Australia and 15.8% in New Zealand, against a global growth of 19.5%.
Thales: A/NZ cybersecurity approach more talk than action
“While some organisations are talking a good story … predicted spending shows that most have the wrong focus.”
No slowing for collab-tech as Kiwis embrace hybrid working
Technology investment and adoption is a top focus for New Zealand firms post-COVID-19, new Poly research reveals.
Vertiv ranked as a leader for modular data centre market
Omdia research reveals that the global market for prefabricated modular data centres, from the edge to the core, increased by more than 65%.
IDC: Pandemic drives Kiwi PC market up 40%
The NZ PC market for 2Q20 saw shipments of commercial and consumer PC devices grow by 61.5% YoY and 13% YoY respectively.
Identity and Access Management
Ping named identity solution Leader by ISG
Recognised for Identity & Access Management in the 2020 Provider Lens Cyber Security – Solutions & Services Quadrant Report Australia.
Network attached storage / NAS
Research: Data more important for SMBs than ever
Research from Seagate shows that SMBs are leveraging data for recovery in new work-from-home environments.