HubSpot stories

HubSpot bets on answer engines and AI-driven sales, marketing and support tools as it says organic traffic has fallen 27% year on year.

Auctor secures USD $20 million from Sequoia Capital and backers to automate enterprise software rollouts and cut costly project delays.

Zapier and Rillet join forces to link ERP and 8,000 apps, aiming to cut finance teams' manual work in closes, approvals and reconciliations.

Bonfy launches ACS 2.0, a cross-channel data security platform to monitor and control how AI agents access, process and share content.

AI is reshaping content creation, boosting speed and scale while raising urgent concerns over quality, authenticity and reader trust.

San Francisco startup Multiply raises USD $9.5m to power self-learning B2B ad campaigns across Google Search, LinkedIn and emerging AI formats.

Datarails launches FinanceOS, a unified data layer and MCP link to AI tools, promising governed, real-time finance workflows at scale.

G2's 2026 Best Software Awards show buyer loyalties shifting fast, with 47% new top products and a major shake-up in global rankings.

UiPath lands five places in G2's 2026 Best Software Awards, spanning AI, development, IT management and global seller categories.

Aurasell launches GTM OS, an AI-native overlay that automates go-to-market workflows across existing CRMs without risky system replacement.

Disposable emails are quietly wrecking sender reputation, analytics and security. Here's how to block them without losing real users.

Hype & Dexter has rebranded as Avidly APAC, aligning with Avidly Group to scale HubSpot-focused services across Australia and New Zealand.

Big banks and AI leaders signal they will layer new AI tools on top of, not instead of, core enterprise software systems.

Xero unveils its 2025 Power Lists, spotlighting the most‑connected apps across accounting, payments, retail, trades and professional services.

Airbyte launches Enterprise Flex, a data platform enabling secure, AI-ready data control with flexible deployment across cloud and on-premises environments.

Scalekit has secured USD $5.5m in seed funding to launch a developer toolkit that authenticates AI agents and protects enterprise IT systems.

Projectworks has secured NZD $25 million in Series A funding to expand globally, integrating AI tools and boosting its team by 50% amid strong industry recognition.

HubSpot has launched a direct ChatGPT connector for CRM insights, enabling users to analyse customer data with natural language queries and no coding.

Teradata partners with Fivetran to streamline automated data integration, enabling real-time data movement into Teradata VantageCloud for AI and analytics.

RingCentral wins Frost & Sullivan's 2025 Global Customer Value Leadership Award and rolls out pay-per-organiser pricing for its Events platform.