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Social trends report unfolds brand-customer disconnect
Generative AI

Social trends report unfolds brand-customer disconnect

Hootsuite's 2024 Social Trends Report reveals a major gap in brand-customer connections due to outdated social engagement strategies.

By Shannon Williams • 3 min read • Thu, 16th Nov 2023
Storyblok & Bynder partnership to enhance content management precision
Enterprise Content Management

Storyblok & Bynder partnership to enhance content management precision

Storyblok and Bynder unite to enhance content management accuracy, aiming to aid marketing teams in upholding brand consistency.

By Sean Mitchell • 3 min read • Thu, 16th Nov 2023
iXsystems unveils much-anticipated TrueNAS F-Series for advanced storage
Storage

iXsystems unveils much-anticipated TrueNAS F-Series for advanced storage

iXsystems reveals cutting-edge TrueNAS F-Series with high performance all-NVMe systems– an anticipated advancement in storage solutions.

By Sean Mitchell • 3 min read • Tue, 14th Nov 2023
New Zealand's Rebel Fleet bolsters Aussie film industry with Equinix partnership
Hyperscale

New Zealand's Rebel Fleet bolsters Aussie film industry with Equinix partnership

Australia's film and TV productions will benefit from advanced technical services as The Rebel Fleet deploys in Equinix, a digital infrastructure company.

By Shannon Williams • 3 min read • Thu, 9th Nov 2023
Darabase to launch groundbreaking AR advertising platform
Marketing Technologies

Darabase to launch groundbreaking AR advertising platform

Darabase targets a revolutionary stride in AR advertising with a platform to transform physical properties into AR adverts.

By Sean Mitchell • 3 min read • Wed, 8th Nov 2023
CYPHER Learning introduces AI 360 for course creation
eLearning

CYPHER Learning introduces AI 360 for course creation

CYPHER Learning unveils AI 360, an AI-aided suite for swift, personalised course creation for schools and businesses.

By Shannon Williams • 3 min read • Fri, 3rd Nov 2023
Australian businesses increasingly incorporating AI into marketing strategies
EduTech

Australian businesses increasingly incorporating AI into marketing strategies

Almost all Australian businesses now use artificial intelligence (AI) in their marketing strategies, according to a Twilio Segment study.

By Kaleah Salmon • 3 min read • Thu, 2nd Nov 2023
Leica launches the first camera with built-in Content Credentials
Content Creation

Leica launches the first camera with built-in Content Credentials

Leica launches M11-P, the world's first camera with built-in Content Credentials, a major development for photojournalism and the fight against misinformation.

By Kaleah Salmon • 3 min read • Tue, 31st Oct 2023
CloudSponge launches 'Better Sharing' plugin on WordPress
Data Analytics

CloudSponge launches 'Better Sharing' plugin on WordPress

CloudSponge launches Better Sharing, a WordPress plugin aimed at transforming email sharing for website visitors.

By Imee Dequito • 2 min read • Mon, 30th Oct 2023
Oracle NetSuite introduces AI-powered Text Enhance boosting productivity
Human Capital Management

Oracle NetSuite introduces AI-powered Text Enhance boosting productivity

Oracle NetSuite has unveiled advanced AI-powered features to enhance productivity through contextual and personalised content.

By Sean Mitchell • 2 min read • Mon, 23rd Oct 2023
Voice analytics market projected to reach USD 9.33 billion by 2030
Unified Communications

Voice analytics market projected to reach USD 9.33 billion by 2030

The voice analytics market is set to soar to $9.33bn by 2030, fuelled by growing use of voice recognition tech.

By Sean Mitchell • 3 min read • Wed, 18th Oct 2023
YouTube unveils AI-powered 'Spotlight Moments' adTech
Marketing Technologies

YouTube unveils AI-powered 'Spotlight Moments' adTech

YouTube's new AI feature, Spotlight Moments, identifies relevant video content for enhanced brand advertising.

By Sean Mitchell • 3 min read • Wed, 18th Oct 2023
DigiCert launches Discovery for streamlined cryptographic key management
Encryption

DigiCert launches Discovery for streamlined cryptographic key management

DigiCert unveils Discovery, a central management tool for cryptographic keys, aiming to improve cybersecurity.

By Tom Raynel • 3 min read • Tue, 17th Oct 2023
Twitch announces 'Stories on Twitch' feature for mobile app users
Data Analytics

Twitch announces 'Stories on Twitch' feature for mobile app users

Twitch mobile app users will soon enjoy a new feature, 'Stories on Twitch', launched by the live streaming platform.

By Sean Mitchell • 3 min read • Tue, 17th Oct 2023

Stories from Other Regions

Content Creation stories

Australian businesses lead in AI adoption, HubSpot research reveals
EduTech

Australian businesses lead in AI adoption, HubSpot research reveals

Australian businesses are leading the way in adopting AI technology, with major firms utilising generative AI tools, says HubSpot research.

By Shannon Williams • 3 min read • Fri, 3rd Nov 2023
Warwick study reveals sentiment shifts in text rewritten by AI
Generative AI

Warwick study reveals sentiment shifts in text rewritten by AI

Warwick Business School study reveals Large Language Models (LLMs) unintentionally neutralise sentiments in original text.

By Imee Dequito • 3 min read • Fri, 27th Oct 2023
ASUS launches affordable OLED Vivobook Go 15 exclusively in Australia
Productivity

ASUS launches affordable OLED Vivobook Go 15 exclusively in Australia

ASUS unveils the Vivobook Go 15 OLED, an affordable, entry-level laptop, bringing OLED technology to Australians.

By Sean Mitchell • 3 min read • Wed, 18th Oct 2023