Content Creation stories - Page 12
An in-depth look at the Google Veo 3 text-to-video AI model
Wed, 9th Jul 2025
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digital entertainment
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genai
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ai
Google's Veo 3 AI model creates HD videos with realistic audio from text prompts, revolutionising video content creation for creatives and businesses alike.
Turtl launches Hatch AI to boost B2B marketing efficiency & ROI
Fri, 4th Jul 2025
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martech
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partner programmes
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cdp
Turtl unveils Hatch AI, a tool designed to help B2B marketers speed content creation and link it directly to revenue and pipeline goals.
Onlyfans models need PR people too, the latest move
Wed, 2nd Jul 2025
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martech
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ai
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marketing
Million Billion Media teams up with Xentrik to launch an AI-driven campaign enhancing PR and marketing for OnlyFans content creators and influencers.
Australians embrace agentic AI as younger users drive adoption surge
Wed, 2nd Jul 2025
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digital transformation
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cx
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martech
Agentic AI use among Australians jumped 50% in three months, led by millennials keen on AI for shopping, creativity, and daily tasks, Adobe reports.
Canva unveils deep ChatGPT integration for seamless AI design
Fri, 27th Jun 2025
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rpa
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ai
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ai models
Canva has integrated OpenAI's ChatGPT, enabling users to streamline design workflows with AI-powered context-aware tools directly within its platform.
Adobe launches Firefly app, bringing AI image & video to mobile
Wed, 18th Jun 2025
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martech
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genai
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ai
Adobe launches Firefly mobile app for iOS and Android, enabling AI-powered image and video creation with seamless Creative Cloud integration.
Adobe debuts AI tools for large-scale customer experience
Tue, 17th Jun 2025
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cx
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martech
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cdp
Adobe launches AI-powered tools for Customer Experience Orchestration, enabling businesses to deliver personalised, scalable marketing across multiple channels.
Newell Brands harnesses Adobe AI to boost content creation speed
Fri, 13th Jun 2025
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cx
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martech
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supply chain
Newell Brands boosts content creation speed by up to 75% using Adobe AI tools across brands like Sharpie and Rubbermaid, enhancing marketing efficiency.
Launchd acquires Huume to boost influencer marketing reach
Tue, 3rd Jun 2025
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digital transformation
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partner programmes
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marketing
Launchd has acquired influencer agency Huume from IZEA to boost its talent-led marketing, expanding its reach in influencer-branded content and creator partnerships.
AmBank Group sees 18% website traffic boost after digital overhaul
Fri, 23rd May 2025
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digital transformation
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ecm
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cx
AmBank Group's digital overhaul using Progress Sitefinity Cloud led to an 18% rise in website traffic and enhanced user engagement in Malaysia's banking sector.
Google DeepMind unveils major generative AI updates for creators
Thu, 22nd May 2025
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genai
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ai
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ml
Google DeepMind unveils generative AI models Veo 3, Imagen 4, Lyria 2 and Flow, enhancing video, image, music and filmmaking for creators.
RØDE updates Wireless Micro with Bluetooth, new app features
Thu, 22nd May 2025
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content creation
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direct connect
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usb-c
RØDE's new firmware update adds Bluetooth to its Wireless Micro, enabling direct pairing with iOS via the free RØDE Capture app for seamless audio recording.
Alibaba releases VACE, an open-source AI video editor
Thu, 15th May 2025
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digital entertainment
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ai
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software development
Alibaba launches Wan2.1-VACE, an open-source AI model combining video generation and editing, streamlining content creation for various media platforms.
Sennheiser launches solo Profile Wireless mic with 32-bit float
Thu, 15th May 2025
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digital entertainment
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bluetooth
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sennheiser
Sennheiser unveils Profile Wireless 1-channel mic for solo creators, offering high-quality sound and 32-bit float recording from AUD $369.
Freepik launches AI-powered enterprise service for large firms
Mon, 12th May 2025
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edutech
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uc
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martech
Freepik launches Enterprise AI plan offering secure, scalable creative tools with centralised controls, legal protections, and unlimited users for large firms.
Siemens to acquire Wevolver, expanding global engineering reach
Tue, 6th May 2025
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robots
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semiconductors
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digital transformation
Siemens Digital Industries Software will acquire Wevolver to enhance its Supplyframe platform and expand its reach to millions of engineers worldwide.
Customer support leads global adoption of enterprise generative AI
Wed, 30th Apr 2025
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digital transformation
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software development
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customer service
IoT Analytics finds customer support leads enterprise generative AI use, with 49% of deployments aiding issue resolution among 530 projects analysed.
Gen X influencers spark brand interest as social media booms
Tue, 29th Apr 2025
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partner programmes
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youtube
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facebook
Gen X influencers aged 45+ are gaining traction as brands invest in mid-life creators to engage diverse audiences across TikTok, Instagram, and Facebook.
Adobe Express adds AI video tools for easy content creation
Fri, 25th Apr 2025
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martech
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ai
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agentic ai
Adobe unveils AI-powered video tools in Adobe Express, enhancing content creation with features like Clip Maker and Generate Video for professionals and businesses.
Adobe unveils new Firefly app with expanded AI content tools
Fri, 25th Apr 2025
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martech
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genai
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ai
Adobe unveils updated Firefly app, integrating AI tools and models from Google Cloud and OpenAI to enhance creative content generation across media.