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AR / Augmented Reality stories

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Customer experience
Exclusive: How Accenture is changing the customer experience game
Last month
Creating highly personalised real-world customer experiences using API, near-field communication, and spatial technology is about taking a traditional experience and elevating the customer journey into a digital world.
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Augmented Reality
TeamViewer remote access software integrated into RealWear Cloud
Last month
TeamViewer has announced a major expansion of its partnership with RealWear, a leading provider of assisted reality wearable solutions for frontline industrial workers. 
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Product Management
TeamViewer and Siemens to innovate product lifecycle space with AR
Last month
TeamViewer's new partnership with Siemens Digital Industries Software to bring the power of TeamViewer's AR platform, Frontline, to Siemen Teamcenter software.
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Metaverse
How the metaverse will change the future of the supply chain
June 2022
The metaverse is set to significantly change the way we live and work, so what problems can it solve in supply chain management?
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Cloud
Sony launches LinkBuds S - the latest model in the series
May 2022
Sony says the LinkBuds S will give users a unique sound experience through sensor and spatial sound technology, even in AR games.
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Telstra
Telstra, Google and Accenture launch 5G AR experience for AFL
May 2022
Telstra, Google and Accenture are developing a new 5G powered augmented reality (AR) experience at Melbourne's Marvel Stadium for the footy season.
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Logistics systems
TeamViewer and SAP combine AR and warehouse operations
May 2022
TeamViewer combines its AR platform, Frontline, with SAP's Extended Warehouse Management solution, to make warehouse and logistics operations more efficient.
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Metaverse
Adobe empowers brands to succeed in the metaverse
March 2022
Adobe has announced a series of innovations, integrations and investments designed to position brands to succeed in the metaverse.
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Augmented Reality
Pinterest widens reach in eCommerce sector with AR implementation
February 2022
In a sign of things to come, Pinterest is widening its reach within the eCommerce sector by introducing new tools utilising augmented reality.
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Blockchain
DeFi blockchain ecosystem powered by facial recognition becomes Aus first
January 2022
BAXE has partnered with IDEMIA and Haventec to launch the first decentralised blockchain ecosystem using a facial authentication solution for identity verification in Australia.
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Gaming
Virtual reality investment explodes in 2021 - report
January 2022
"The unprecedented level of private capital investment in the virtual reality sector indicates how much investors are really starting to see how this market is set to explode."
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Apple
2022 will see increasing AI role in augmented and virtual reality
January 2022
Artificial intelligence will play an increasing role in augmented and virtual reality in 2022, according to ABI Research.
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3D Printing
Xerox and Oracle partner to help new ventures launch fast, with a focus on 3D printing, IoT, and AR
December 2021
Oracle has announced a multi-year deal with Xerox providing cloud-computing infrastructure and Oracle software, focusing on 3D printing, industrial IoT and augmented reality.
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Cybersecurity
Kaspersky develops cybersecurity policy for bionic devices
December 2021
"Human augmentation is a burgeoning area of technology which in fact remains underexplored."
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Facebook
BREAKING: Facebook rebrands to Meta, Zuckerberg unveils 'metaverse'
October 2021
"The metaverse will feel like a hybrid of today's online social experiences, sometimes expanded into three dimensions or projected into the physical world."
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Immertia
Startup's AR packaging 'wows' pharmaceuticals giant Bayer
October 2021
An Australian startup has created ‘holographic’ packaging that uses augmented reality (AR) to display an interactive virtual display and a holographic person.
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Augmented Reality
New remote tech support solution using live AR overlays
September 2021
ABB Electrification's Service business has announced new solutions that provide interactive remote support using immersive extended reality. 
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LEGO
A peek inside the world of LEGO VIDIYO
June 2021
In just six months, LEGO has built out its VIDIYO range into something quite spectacular.
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Apps
LEGO announces second series of VIDIYO stages, BeatBoxes & Bandmates
May 2021
LEGO is once again on point with its amazing design aesthetic because the series is full of cute characters and setpieces.
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Retailers
Virtual shopping, augmented reality could soon replace tactile shopping - study
April 2021
"For e-retailers, it's clear that price and convenience alone isn't enough to keep people exclusively shopping online post-COVID-19."
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5G
Think 5G for business innovation is out of your company’s reach? Think again
March 2021
Today more than ever, Australia is seen as ‘the lucky country’, writes Cradlepoint's Gavin Wilson.
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Cloud
LEGO unveils full set of music VIDIYO masters
February 2021
VIDIYO is essentially one big playground where kids can create LEGO-themed music videos to the tune of popular (and classic) tracks.
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LEGO
LEGO's minifigs & AR turn kids into music video masters
January 2021
It’s time for the kids to dust of their dancing shoes - because in LEGO land, it’s all about the music.
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Oculus
IDTechEx: AR/VR/MR market to reach US$30 billion by 2030
January 2021
This market will impact many different industries and future innovations will continue its growth in the wearables market.