APAC stories
Loyalty schemes in APAC are losing relevance as global leaders win customers with simpler, more personal offers delivered in real time.
Guardrails may not stop attackers as Anthropic's split release underscores a widening gap between AI exploit discovery and patching.
The repeat regional honour may help Umbrellar strengthen ties with global vendors as cloud and AI demand intensifies across Asia-Pacific.
Brands in media and entertainment are missing revenue because they cannot turn scattered engagement signals into coordinated, real-time personalisation.
Teams can now link preferred AI assistants to live project data, as Smartsheet broadens access beyond Claude and adds Smart Assist.
Channel partners in Australia and New Zealand gain Microsoft Teams-based customer service tools, as Tech Data adds AnywhereNow to its portfolio.
Backup power demand is set to lift spending as operators add generators to shield data centres from outages and grid instability.
Rising prices and content overload are pushing viewers to treat subscriptions as temporary, forcing brands to rethink retention around re-entry.
Media and entertainment groups risk wasted AI spend unless they first fix fragmented data and measurement, Braze's report says.
Rising demand for independent SAP, Oracle and VMware support is driving Spinnaker's APAC expansion as it doubles headcount and appoints Vivek Pruthi.
Periodic penetration tests miss most systems, prompting Australian and New Zealand firms to use AI-driven checks for broader coverage and faster risk spotting.
The move aims to speed up software-defined operations for banks, carmakers and manufacturers as AI takes a bigger role in engineering.
Rising enterprise spending on AI helped push Genesys Cloud annual recurring revenue to USD $2.8 billion, with international sales nearing 45%.
Clients seeking one adviser from planning to delivery now get Bevington Group folded into Argon & Co's wider Asia-Pacific consulting network.
Business buyers in Australia can now get a 0.99kg 14-inch Copilot+ PC from AUD $3,399, with local AI tools and 26-hour battery life.
The appointment puts sales, marketing and customer success under one executive as Epicor seeks steadier recurring revenue and wider global reach.
Companies in Asia Pacific are turning to AI treasury tools as volatile trade and currency flows make cash management harder to predict.
He will oversee systems linking the consultancy's Amsterdam, Helsinki and Singapore offices as it scales AI-assisted project delivery.
Only 10% of retailers say they can deliver personalisation at scale, as fragmented data and systems slow Australia's AI push.
New AI and quantum threats are shrinking defenders' response time, forcing Australian organisations to map exposure across interconnected systems before attacks hit.