SurveyMonkey opens Dublin data centre
Global survey software firm SurveyMonkey has opened a new data center in Dublin this month, complementing its increased efforts to flesh out its European headquarters and drive growth in the region.
The new European data center is available to new enterprise customers that are located or conduct business in the region, allowing them to host data locally.
“The launch of our European data center is a key milestone in SurveyMonkey’s growth strategy, one that supports the expansion of the company’s international footprint and the acceleration of our enterprise sales motion,” explains SurveyMonkey chief executive officer Zander Lurie.
“More than a third of SurveyMonkey’s revenue comes from customers outside of the United States, with a significant portion of that coming from Europe. Our cloud investments enable us to grow that business by delivering the data control, security and best-in-class user experience that global enterprises demand.”
SurveyMonkey says its infrastructure investment demonstrates its commitment to delivering a world-class product experience for enterprise customers across the European region where the company maintains a large user footprint.
The investment is also part of a broader focus to help enterprise customers have better control over their data residency. Security, compliance and privacy are top priorities for SurveyMonkey, with increasing operational rigour around protecting data throughout its portfolio of products, integrations, and infrastructure.
The company points out that the General Data Protection Regulation (GDPR) has presented challenges for enterprises and customers.
Since GDPR went into effect in May 2018, UK residents have become much more aware of the regulations and what they mean for them, according to new research conducted by SurveyMonkey in May 2019.
Only 19% of UK residents are confident that they know where their data is stored, but four in ten say it’s important that their data is stored in the EU, and nearly six in ten
(58%) say it’s important that their data is stored in the UK.
The latest research also reveals what UK residents say will increase their confidence. Organisations can take matters into their own hands and give customers what they need to feel secure, from having security policies that are easy to understand, to providing the ability to make choices regarding their data
Migrations for existing enterprise customers are expected to take place later in 2019. A final migration for self-serve customers is planned for a later time.
The European data center launch follows the company’s acquisition of Amsterdam-based Usabilla in April 2019, and the hiring of international sales leaders based out of its Dublin European headquarters, to drive adoption of the SurveyMonkey platform among mid-market and enterprise organisations across the region.