How NetApp aims to dominate hybrid multicloud

NetApp announced new solutions and services that allow customers to adopt and consume cloud on their terms. With this announcement, NetApp is supposedly delivering a truly seamless hybrid multicloud experience that includes the availability of NetApp Cloud Data Services on NetApp HCI, the ability to expand with persistent storage across the biggest public clouds, and the ability for customers to manage, use, and pay for cloud services the way they want to.

The public cloud has created a new standard for IT that all industry leaders must match to provide the experience that users enjoy in the cloud and now demand on their premises. To be successful, organisations must fuel data-driven innovation by leveraging the cloud and modernising their IT, bringing the power of the cloud to every part of their business through a seamless hybrid multicloud experience.

"NetApp's data fabric offerings enable enterprises to seamlessly manage data across a multitude of IT infrastructures, covering on premises and multiple public cloud service platforms," said IDC research director Deepak Mohan.

"IDC research shows that the gap between businesses that embrace data and those that do not has dramatically widened over the past 3 years. As the c-suite increasingly prioritises data as a strategic asset, NetApp's new multi-platform offerings empower IT organisations with the flexibility and consistency needed to maximise the value potential of their data."

"The way organisations invest in and consume IT resources continues to evolve—hybrid multicloud is clearly now the de facto IT architecture," said NetApp CEO George Kurian.

"This is a reality that NetApp has been preparing for many years with our Data Fabric strategy. Our close partnerships with major public cloud providers, historical leadership in storage and data management, and a groundbreaking approach to creating hybrid multicloud environments with Kubernetes and advanced data services represent an important milestone.

"It is an exciting foundation for our customers to drive IT transformation today and for further innovation in the years to come."