South Korean beauty and wellness direct-selling company Atomy has revved up its application performance using Brocade's virtualised application delivery controller, to support increased global expansion.

The company, which sells internationally including the United States, Canada, Japan, Taiwan and Singapre and expects to operate in 30 countries by 2019, is utilising Brocade Virtual Traffic Manager.

Atomy says it has been able to increase its international footprint, handling a steep rise in transactions without impacting its physical network even when the number of members accessing its online mall has tripled, on the back of the deployment.

Tae-Jun Sim, Atomy IT department manager, says reliable, 24/7 operations of Atomy's online mall is critical to the business, but due to its high growth, the company had reached the limits of its existing Layer 4 load-balancing switches.

““The Brocade Virtual vTM is in a different league in terms of its capability and, as software running on virtual machines, it gives us on-demand capacity to cope with spikes in traffic from members accessing the mall,” Sim says.

Sim says server loads have decreased and user response times have imprved by 50% since deploying vTM.

“We've also been able to reduce our operating costs.

Mike Lee, Brocade Korea country manager, says Atomy is a great case study for the benefits of network functions virtualisation.

“It's all about removing network restrictions in order to compete while enjoying a superior return on investment,” Lee says.

“With Brocade vTM in place Atomy is now extremely well-positioned to keep delivering a consistently high-performance user experience as it steps into new markets, adds millions of new members, and grows its marketplace transactions exponentially.