Story image

Pure storage has 'widened the gap' for organisations looking to invest

22 Nov 2016

Pure Storage is guaranteeing customers that every newly purchased FlashArray//M can be upgraded to full NVMe through its Evergreen Storage program.   Leading industry analysts forecast that NVMe, which is enabling the next generation of flash performance and density, will become the leading interface protocol for flash by 2019.

Tim Stammers, senior analyst at 451 Research, says NVMe protocol is set to dominate enterprise flash, because it allows much greater performance than the SAS and SATA interfaces used currently in data centre flash drives.

“SAS was designed for disk, but NVMe was designed both for flash and the new solid-state, non-volatile memories that are waiting in the wings,” he says,

“Pure's FlashArray//M systems are already future-proofed for this change, and that is a very unusual and important aspect.

Pure Storage says NVMe is faster and more parallel than the existing Serial-Attached SCSI (SAS) storage protocol and offers 64K parallel queues in comparison to a single SAS channel.

Matt Kixmoeller, VP of product at Pure Storage, says they saw the potential of flash as an industry standard seven years ago.

“We have reached a similar inflexion point with NVMe, and enterprises will need to be prepared for the shift to take full advantage of technological improvements in 2017 and beyond,” he explains.

“Any organisation buying new storage today needs to be NVMe-ready to protect its investment. By proactively engineering for NVMe, Pure has widened the gap between purpose-built arrays and legacy retrofits, and is best positioned to lead the industry transition to NVMe.”

VMware to roll out cloud platform on AWS in Singapore
VMware has selected AsiaPac Distribution as its launch partner for VMware Cloud on Amazon Web Services (AWS) in Singapore.
True IDC & Tencent launch AI-enabled cloud platform in Thailand
The platform is designed to offer a complete range of cloud services to the public and private sectors.
Dell EMC’s six server market trends
As the evolution of cloud-based computing continues, it is important to know what’s ahead to stay ahead of the market.
Huawei FusionServer Pro built for 'intelligent transformation'
The next generation X86 servers draw on an intelligent acceleration engine, an intelligent management ending, and intelligent data center solutions for ‘diverse’ scenarios as transformation shifts from digital to intelligent.
HFW deploys digital edge strategy on Equinix
Equinix announced that global law firm HFW has collaborated with Equinix to build out its digital edge in key markets including Dubai, London, Hong Kong, Melbourne and Paris.
SEAX Singapore hosts new Epsilon PoP in Kuala Lumpur
The partnership will allow Epsilon customers and partners to onnect at the new PoP through Epsilon’s Infiny by Epsilon Software-Defined Networking (SDN) platform.
Teradata expands as-a-service offerings for Advantage platform
Data intelligence company Teradata has announced three new cloud and on-premise solutions that are now integrated into its Teradata Vantage platform.
AirTrunk raises $450m: Singapore hyperscale data center on the cards
Australian hyperscale data center specialist AirTrunk has raised SG$450 million in order to finance its expansion across Asia Pacific.